Universitat Rovira i Virgili

Publicity and Public Relations Degree

Structure of Credits
Year FOUNDATION COMPULSORY OPTIONAL WORK INTERNSHIPS FINAL PROJECT TOTAL
1 60 -- -- -- -- 60
2 -- 60 -- -- -- 60
3 -- 60 -- -- -- 60
4 -- -- 36 12 (Obligatory) 12 (Obligatory) 60
TOTAL 60 120 36 12 12 240

Pujar

YEAR 1
Code Subject ECTS Type Area
Annual
12224006 Audiovisual and Internet Technology 9 Foundation Communication
9 foundation credits to choose between the following two subjects
12224007 Oral and Wirtten Language Stantard (Catalan) 9 Foundation Language
12224010 Oral and Wirtten Language Stantard (Spanish) 9 Foundation Language
First Semester
12224001 Social Structure and Change 6 Foundation Sociology
12224002 The Legal Code and the Political System 6 Foundation Law
12224004 Theories of Communication 6 Foundation Communication
12224008 History of the Contemporary World 6 Foundation History
Second Semester
12224003 Introduction to Psychology 6 Foundation Psychology
12224005 Public Opinion 6 Foundation Communication
12224009 Contemporary Aesthetic Currents in Communication 6 Foundation History

Pujar

YEAR 2
Code Subject ECTS Type
Annual
12224101 Introduction to Economics and Business 9 Compulsory
12224103 Theory and Technique of Audiovisual Language 9 Compulsory
12224104 Fundamentals of Journalism 9 Compulsory
12224105 History and Structure of Communication 9 Compulsory
12224106 Fundamentals of Advertising Communication and Public Relations 9 Compulsory
12224107 Graphic Design and Multimedia 9 Compulsory
First Semester
12224102 Oral Communication and Expression 6 Compulsory

Pujar

YEAR 3
Code Subject ECTS Type
Annual
12224111

Advertising Creativity

9 Compulsory
12224112 Public Relations Techniques 9 Compulsory
First Semester
12224108 Image Theory 6 Compulsory
12224113 Marketing and Communication Techniques 6 Compulsory
12224114 Resource Planning 6 Compulsory
12224117 Theoretical perspetives in communication 6 Compulsory
Second Semester
12224109 Communication Law 6 Compulsory
12224115 Corporate Communication Techniques 6 Compulsory
12224116 Directing Accounts in Adrtsig and Public Relations 6 Compulsory

Pujar

YEAR 4
Code Subject ECTS Type
Annual
12224301 Bachelor's Degree Final Project 12 Compulsory
12224401 Work Placement 12 Compulsory
First Semester
  Optional 18 Optional
Second Semester
  Optional 18 Optional

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